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Article: Winmau and the Danish Darts Union Continue their Partnership

Winmau and the Danish Darts Union Continue their Partnership

Winmau, the world’s leading darts brand, and their distributor Soren Sogaard have signed a new agreement to continue their support of the Danish Darts Union (DDU) as the exclusive darts brand.


The prestigious Denmark Open will continue to be in association with Winmau, and this year’s event takes place on the 29thand 30th of April with the Denmark Masters also being held in the same venue on the 1st of May.

Jesper Thorne of the DDU said "We’ve enjoyed a very successful relationship with Winmau, and we are delighted to continue to work alongside them to help grow the sport in Denmark. We are proud to host a BDO ranked tournament the calibre of the Denmark Open and this provides a massive boost for both darts in Denmark and darts fans as the field assembled for this festival weekend will be some of the best ever seen in Denmark."


Ian Flack, Winmau’s Sales and Marketing Director, said "The DDU is a modern-thinking and thriving organisation, and we hope that our continued support will help elevate the sport of darts across the whole country. They have introduced some superb streamed darts (which we have been pleased to screen via Winmau TV) and the Danish Darts Challenge is the latest of these quality broadcasts. Our exclusive deal shows the confidence we have in them as a darts body, and the strength of our brand in Denmark, for which we have the hard-working team at Soren Sogaard to thank."


Full details with regard to the Denmark Open and the DDU can be found via their website:


For details of the Winmau range in Denmark, please contact Soren Sogaard via email: info@soren-sogaard.dkor telephone: +45 7013 1333 

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